Advisor Media for Insurance Carriers
AdvisorExtra is a premier digital publication developed by Hedgeness that helps insurance carriers engage financial advisors through focused education, thought leadership, and digital experiences centered on retirement income, growth, and annuity strategies.
AdvisorExtra provides carriers with meaningful year-round visibility among the financial professionals most responsible for product recommendation and client adoption.
Reach Key Distribution Channels
AdvisorExtra serves:
- IBD advisors
- Regional advisors
- Wirehouse advisors
- IMO-affiliated agents
- Key decision-makers for product selection
These professionals are central to product education, suitability discussions, and retirement solution implementation.
Core Value Proposition Section
Retirement Income Education + Carrier Visibility
AdvisorExtra combines:
- Retirement income education
- Growth strategy content
- Annuity-focused thought leadership
- Sponsored educational opportunities
- Interactive calculators
- Product positioning support
This model creates stronger wholesaler, marketing, and advisor engagement opportunities.
Market Gap Section
Focused Vertical Depth Where Carriers Need It Most
Traditional trade media often lacks:
- Retirement-income depth
- Protected growth specialization
- Advisor-usable educational relevance
- Sustained engagement
AdvisorExtra focuses specifically on the advisor-client retirement conversation where growth, protection, and income planning intersect.
Strategic Sponsorship Section
Educational Sponsorship Built for Carrier Growth
Insurance carriers gain:
- Sponsored educational features
- Display advertising
- Product-aligned calculators
- Thought leadership
- Wholesaler enablement
- Brand-safe compliance-first environments
AdvisorExtra provides carriers with a differentiated platform to strengthen advisor trust, product awareness, and distribution influence.